A 90 minute discussion exploring the 'buzz phrase' of personal branding:

- What is the story that you are telling about yourself?

- Are you being 'bought' or are you 'selling' yourself?

- What emotions do you evoke in your audience?

- How are you being experienced?

- Do you need a 'face lift' or a little 'botox'?

- Create a 'lingering essence' for yourself and your brand